{"id":11821,"date":"2026-03-13T08:32:36","date_gmt":"2026-03-13T08:32:36","guid":{"rendered":"https:\/\/balticlocalize.com\/?p=11821"},"modified":"2026-03-13T09:06:31","modified_gmt":"2026-03-13T09:06:31","slug":"wordpress-lokalizacija-lietuvos-rinkai-kodel-tai-strategiskai-svarbu","status":"publish","type":"post","link":"https:\/\/balticlocalize.com\/lt\/wordpress-lokalizacija-lietuvos-rinkai-kodel-tai-strategiskai-svarbu\/","title":{"rendered":"\u201eWordPress\u201c lokalizacija Lietuvos rinkai: kod\u0117l tai strategi\u0161kai svarbu"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11821\" class=\"elementor elementor-11821\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b7082d9 e-flex e-con-boxed e-con e-parent\" data-id=\"b7082d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43eaf71 elementor-widget elementor-widget-text-editor\" data-id=\"43eaf71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n\n<style>\n.bl-post-wrap { max-width: 780px; margin: 0 auto; }\n.bl-post-wrap > * + * { margin-top: 1.6rem; }\n\n\/* Nuotrauka *\/\n.bl-post-img { width: 100%; border-radius: 8px; overflow: hidden; box-shadow: 0 6px 28px rgba(0,0,0,.1); }\n.bl-post-img img { width: 100%; height: 300px; object-fit: cover; display: block; }\n.bl-post-caption { font-size: .78rem; color: #888; text-align: center; margin-top: .4rem; }\n\n\/* Hero tag *\/\n.bl-post-tag {\n  display: inline-flex; align-items: center; gap: .5rem;\n  background: rgba(21,101,192,.08); border: 1px solid rgba(21,101,192,.2);\n  color: #1565c0; font-size: .72rem; font-weight: 600;\n  letter-spacing: .08em; text-transform: uppercase;\n  padding: .3rem .85rem; border-radius: 2rem;\n}\n\n\/* Callout *\/\n.bl-post-callout {\n  background: rgba(21,101,192,.06);\n  border-left: 4px solid #1565c0;\n  border-radius: 0 8px 8px 0;\n  padding: 1.1rem 1.4rem;\n}\n.bl-post-callout p { color: #0d3c7a; font-weight: 500; margin: 0; }\n\n\/* Statistikos *\/\n.bl-post-stats {\n  display: grid;\n  grid-template-columns: repeat(3, 1fr);\n  gap: .8rem;\n}\n@media(max-width:600px){ .bl-post-stats { grid-template-columns: 1fr; } }\n.bl-post-stat {\n  border: 1px solid #e4e2dc;\n  border-radius: 8px;\n  padding: 1.1rem .8rem;\n  text-align: center;\n  background: #fff;\n}\n.bl-post-stat .bl-num {\n  display: block;\n  font-size: 2rem;\n  font-weight: 700;\n  color: #1565c0;\n  line-height: 1;\n}\n.bl-post-stat .bl-lbl {\n  font-size: .73rem;\n  color: #888;\n  margin-top: .35rem;\n  display: block;\n  text-transform: uppercase;\n  letter-spacing: .04em;\n}\n\n\/* S\u0105ra\u0161as *\/\n.bl-post-list { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: .55rem; }\n.bl-post-list li { display: flex; align-items: flex-start; gap: .7rem; color: #3a3f4b; font-size: .97rem; }\n.bl-post-list li::before { content: '\u25b8'; color: #1565c0; flex-shrink: 0; margin-top: .18rem; }\n.bl-post-list a { color: #1565c0; text-decoration: none; font-weight: 500; border-bottom: 1px solid transparent; transition: border-color .2s; }\n.bl-post-list a:hover { border-color: #1565c0; }\n\n\/* Palyginimo lentel\u0117 *\/\n.bl-post-table { width: 100%; border-collapse: collapse; border-radius: 8px; overflow: hidden; font-size: .91rem; box-shadow: 0 2px 14px rgba(0,0,0,.07); }\n.bl-post-table thead tr { background: #0f1117; }\n.bl-post-table thead th { padding: .8rem 1.1rem; color: #fff; text-align: left; font-size: .75rem; text-transform: uppercase; letter-spacing: .05em; }\n.bl-post-table tbody tr:nth-child(even) { background: #f5f6f9; }\n.bl-post-table tbody tr:nth-child(odd) { background: #fff; }\n.bl-post-table tbody td { padding: .8rem 1.1rem; border-bottom: 1px solid #e4e2dc; vertical-align: middle; }\n.bl-post-table .bl-en { font-family: monospace; font-size: .83rem; color: #c0392b; background: #fff0ee; padding: .18rem .45rem; border-radius: 4px; }\n.bl-post-table .bl-lt { font-weight: 600; color: #1a7f5a; }\n\n\/* Pull citata *\/\n.bl-post-quote {\n  background: #0f1117;\n  border-radius: 10px;\n  padding: 1.8rem 2rem 1.6rem;\n  position: relative;\n}\n.bl-post-quote::before {\n  content: '\\201C';\n  font-size: 5rem;\n  color: #1565c0;\n  position: absolute;\n  top: -.5rem; left: 1.2rem;\n  line-height: 1;\n  opacity: .35;\n  font-family: Georgia, serif;\n}\n.bl-post-quote p { color: #fff !important; font-size: 1.05rem; font-style: italic; font-weight: 300; line-height: 1.75; margin: 0; }\n\n\/* CTA *\/\n.bl-post-cta {\n  background: linear-gradient(135deg, #1565c0 0%, #0d3c7a 100%);\n  border-radius: 10px;\n  padding: 2.2rem 2rem;\n  text-align: center;\n}\n.bl-post-cta h4 { color: #fff; font-size: 1.4rem; margin-bottom: .6rem; margin-top: 0; }\n.bl-post-cta p { color: rgba(255,255,255,.8) !important; font-size: .93rem; margin-bottom: 1.4rem; }\n.bl-post-cta-btn {\n  display: inline-block;\n  background: #fff;\n  color: #0d3c7a;\n  font-weight: 700;\n  font-size: .88rem;\n  padding: .8rem 2rem;\n  border-radius: 6px;\n  text-decoration: none;\n  letter-spacing: .03em;\n  transition: transform .15s, box-shadow .15s;\n  box-shadow: 0 4px 18px rgba(0,0,0,.18);\n}\n.bl-post-cta-btn:hover { transform: translateY(-2px); box-shadow: 0 8px 24px rgba(0,0,0,.25); color: #0d3c7a; }\n\n\/* Meta juosta *\/\n.bl-post-meta { display: flex; flex-wrap: wrap; gap: 1rem; margin-bottom: .5rem; }\n.bl-post-meta-item { display: flex; align-items: center; gap: .4rem; font-size: .8rem; color: #888; }\n<\/style>\n\n<div class=\"bl-post-wrap\">\n\n  \n  <div><span class=\"bl-post-tag\">\u25c8 Technin\u0117 Lokalizacija<\/span><\/div>\n\n  \n  <div class=\"bl-post-meta\">\n    <span class=\"bl-post-meta-item\">\u23f1 Skaitymo laikas: ~2 min.<\/span>\n    <span class=\"bl-post-meta-item\">\ud83d\udcc5 2026 m.<\/span>\n    <span class=\"bl-post-meta-item\">\u270d \u017dydr\u016bnas \u00b7 BalticLocalize<\/span>\n  <\/div>\n\n  \n  <div class=\"bl-post-img\">\n    <img decoding=\"async\"\n      src=\"https:\/\/images.unsplash.com\/photo-1555066931-4365d14bab8c?w=1200&#038;q=80\"\n      alt=\"WordPress lokalizacijos techninis procesas\"\n      loading=\"lazy\"\n    \/>\n  <\/div>\n  <p class=\"bl-post-caption\">Lokalizacija \u2013 tai ne stilius, tai in\u017einerinis sprendimas. Nuotr.: Unsplash<\/p>\n\n  \n  <p>\u201eWordPress&#8221; neabejotinai yra globalus turinio valdymo sistem\u0173 (TVS) standartas, ant kurio pamat\u0173 konstruojami tiek asmeniniai tinklara\u0161\u010diai, tiek kompleksin\u0117s verslo platformos. Visgi, dirbdamas su \u0161iomis sistemomis, da\u017enai susiduriu su in\u017eineriniu disonansu: pagrindin\u0117 svetain\u0117s aplinka veikia lietuvi\u0173 kalba, ta\u010diau kritiniai \u012fskiepi\u0173 moduliai i\u0161lieka angli\u0161ki.<\/p>\n\n  \n  <div class=\"bl-post-callout\">\n    <p>Hibridin\u0117 kalbos aplinka \u2013 tai ne smulki technin\u0117 detal\u0117. Tai matomas rodiklis, kuris potencialiam klientui parodo, kad sistema nebuvo iki galo \u012fdiegta.<\/p>\n  <\/div>\n\n  \n  <div class=\"bl-post-stats\">\n    <div class=\"bl-post-stat\">\n      <span class=\"bl-num\">73%<\/span>\n      <span class=\"bl-lbl\">vartotoj\u0173 nepirkt\u0173, jei s\u0105saja neversta<\/span>\n    <\/div>\n    <div class=\"bl-post-stat\">\n      <span class=\"bl-num\">100%<\/span>\n      <span class=\"bl-lbl\">lokalizacija = nuosekli navigacija<\/span>\n    <\/div>\n    <div class=\"bl-post-stat\">\n      <span class=\"bl-num\">\u2191 CTR<\/span>\n      <span class=\"bl-lbl\">konversij\u0173 rodiklis lokalizuotuose krep\u0161eliuose<\/span>\n    <\/div>\n  <\/div>\n\n  \n  <h3>Intuityvus sistemos administravimas<\/h3>\n\n  <p>Pilnavert\u0117 lokalizacija optimizuoja administravim\u0105. Kai visi elementai pateikiami gimt\u0105ja kalba, konfig\u016bravimas tampa tikslus, o \u017emogi\u0161k\u0173j\u0173 klaid\u0173 tikimyb\u0117 suma\u017einama iki minimumo. Tai kritinis veiksnys \u0161ioms sistemoms:<\/p>\n\n  <ul class=\"bl-post-list\">\n    <li><a href=\"https:\/\/balticlocalize.com\/lt\/woocommerce-lietuviu-kalbos-vertimas\/\">Elektronin\u0117s komercijos platformoms (WooCommerce)<\/a><\/li>\n    <li><a href=\"https:\/\/balticlocalize.com\/lt\/amelia-booking-lietuviu-kalbos-vertimas\/\">Automatizuotoms rezervacij\u0173 sistemoms (Amelia Booking)<\/a><\/li>\n    <li><a href=\"https:\/\/balticlocalize.com\/lt\/astra-theme-lietuviu-kalbos-vertimas\/\">Reprezentacin\u0117ms verslo svetain\u0117ms (Astra tema)<\/a><\/li>\n    <li><a href=\"https:\/\/balticlocalize.com\/lt\/vertimu-parduotuve\/\">Klient\u0173 aptarnavimo portalams ir CRM sprendimams<\/a><\/li>\n  <\/ul>\n\n  \n  <h3>Vartotojo patirtis (UX) ir konversij\u0173 ry\u0161ys<\/h3>\n\n  \n  <div class=\"bl-post-img\">\n    <img decoding=\"async\"\n      src=\"https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?w=1200&#038;q=80\"\n      alt=\"Vartotojo s\u0105sajos lokalizacijos \u012ftaka patir\u010diai\"\n      loading=\"lazy\"\n    \/>\n  <\/div>\n  <p class=\"bl-post-caption\">Lokalizuota s\u0105saja ma\u017eina kognityv\u0173 kr\u016bv\u012f ir didina pasitik\u0117jim\u0105. Nuotr.: Unsplash<\/p>\n\n  <p>Jei vartotojo s\u0105sajoje susipina kelios kalbos, projektas atrodo neu\u017ebaigtas ir nepritaikytas vietinei rinkai. \u0160tai kaip lokalizavus standartinius elementus kei\u010diasi profesionalumo lygis:<\/p>\n\n  \n  <table class=\"bl-post-table\">\n    <thead>\n      <tr>\n        <th>Veiksmas<\/th>\n        <th>\u274c Angli\u0161kai (numatyta)<\/th>\n        <th>\u2705 Lietuvi\u0161kai<\/th>\n      <\/tr>\n    <\/thead>\n    <tbody>\n      <tr>\n        <td>Pirkini\u0173 krep\u0161elis<\/td>\n        <td><span class=\"bl-en\">Add to cart<\/span><\/td>\n        <td><span class=\"bl-lt\">\u012e krep\u0161el\u012f<\/span><\/td>\n      <\/tr>\n      <tr>\n        <td>Apmok\u0117jimas<\/td>\n        <td><span class=\"bl-en\">Checkout<\/span><\/td>\n        <td><span class=\"bl-lt\">Apmok\u0117jimas<\/span><\/td>\n      <\/tr>\n      <tr>\n        <td>Preki\u0173 paie\u0161ka<\/td>\n        <td><span class=\"bl-en\">Search products<\/span><\/td>\n        <td><span class=\"bl-lt\">Preki\u0173 paie\u0161ka<\/span><\/td>\n      <\/tr>\n      <tr>\n        <td>Rezervacijos mygtukas<\/td>\n        <td><span class=\"bl-en\">Book now<\/span><\/td>\n        <td><span class=\"bl-lt\">Rezervuoti<\/span><\/td>\n      <\/tr>\n      <tr>\n        <td>Formos klaida<\/td>\n        <td><span class=\"bl-en\">This field is required<\/span><\/td>\n        <td><span class=\"bl-lt\">\u0160is laukas privalomas<\/span><\/td>\n      <\/tr>\n    <\/tbody>\n  <\/table>\n\n  <p>Palikus \u0161iuos elementus angl\u0173 kalba, krenta konversij\u0173 rodikliai (angl. <em>conversion rate<\/em>) ir menksta pasitik\u0117jimas prek\u0117s \u017eenklu. Tik 100&nbsp;% lokalizuota aplinka garantuoja nuosekli\u0105 navigacij\u0105 ir profesional\u0173 pirm\u0105j\u012f \u012fsp\u016bd\u012f.<\/p>\n\n  \n  <div class=\"bl-post-quote\">\n    <p>In\u017eineri\u0161kai teisingai lokalizuota sistema n\u0117ra tik estetin\u0117 detal\u0117 \u2013 tai betoninis pamatas, ant kurio statomos autoritetingos, techni\u0161kai nepriekai\u0161tingos ir didel\u0119 vert\u0119 generuojan\u010dios platformos.<\/p>\n  <\/div>\n\n  \n  <h3>Strategin\u0117 vert\u0117: monolitin\u0117 sistema, viena kalba<\/h3>\n\n  \n  <div class=\"bl-post-img\">\n    <img decoding=\"async\"\n      src=\"https:\/\/images.unsplash.com\/photo-1460925895917-afdab827c52f?w=1200&#038;q=80\"\n      alt=\"Verslo strategija ir skaitmenin\u0117s platformos profesionalumas\"\n      loading=\"lazy\"\n    \/>\n  <\/div>\n  <p class=\"bl-post-caption\">Strateginis po\u017ei\u016bris \u012f lokalizacij\u0105 \u2013 investicija \u012f ilgalaik\u012f autoritet\u0105. Nuotr.: Unsplash<\/p>\n\n  <p>I\u0161sam\u016bs ir sukalibruoti kalbos paketai (angl. <em>language packs<\/em>) u\u017etikrina absoliut\u0173 vis\u0173 moduli\u0173 vertim\u0105. Kaip \u0161ios srities ekspertas, galiu patvirtinti, kad tik toks sprendimas sukuria monolitin\u0119 sistem\u0105 \u2013 veikian\u010di\u0105 viena, tobulai nu\u0161lifuota kalba.<\/p>\n\n  <p>Kalbos paketai, kuriuos teikiu per <a href=\"https:\/\/balticlocalize.com\/lt\/\" style=\"color:#1565c0;font-weight:500;\">BalticLocalize.com<\/a>, apima:<\/p>\n\n  <ul class=\"bl-post-list\">\n    <li>Piln\u0105 \u012fskiepio s\u0105sajos vertim\u0105 \u2013 administratoriui ir lankytojui<\/li>\n    <li>Atnaujinimus pagal naujausias \u012fskiepio versijas (1 metai nuo \u012fsigijimo)<\/li>\n    <li><a href=\"https:\/\/balticlocalize.com\/lt\/loco-translate-lietuviu-kalbos-vertimas\/\">Suderinamum\u0105 su Loco Translate<\/a> \u2013 koregavimas be kodo \u017eini\u0173<\/li>\n    <li>Lietuvi\u0173, latvi\u0173 ir est\u0173 kalb\u0173 palaikym\u0105<\/li>\n  <\/ul>\n\n  \n  <div class=\"bl-post-cta\">\n    <h4>Paruo\u0161ti lokalizuoti savo \u201eWordPress&#8221; sistem\u0105?<\/h4>\n    <p>Per\u017ei\u016br\u0117kite visus turimus kalbos paketus ir raskite savo \u012fskiepiui tinkam\u0105 sprendim\u0105.<\/p>\n    <a class=\"bl-post-cta-btn\" href=\"https:\/\/balticlocalize.com\/lt\/vertimu-parduotuve\/\">Nar\u0161yti kalbos paketus \u2192<\/a>\n  <\/div>\n\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u25c8 Technin\u0117 Lokalizacija \u23f1 Skaitymo laikas: ~2 min. \ud83d\udcc5 2026 m. \u270d \u017dydr\u016bnas \u00b7 BalticLocalize Lokalizacija \u2013 tai ne stilius, tai in\u017einerinis sprendimas. Nuotr.: Unsplash \u201eWordPress&#8221; neabejotinai yra globalus turinio valdymo sistem\u0173 (TVS) standartas, ant kurio pamat\u0173 konstruojami tiek asmeniniai tinklara\u0161\u010diai, tiek kompleksin\u0117s verslo platformos. Visgi, dirbdamas su \u0161iomis sistemomis, da\u017enai susiduriu su in\u017eineriniu disonansu: pagrindin\u0117 svetain\u0117s aplinka veikia lietuvi\u0173 kalba, ta\u010diau kritiniai \u012fskiepi\u0173 moduliai i\u0161lieka angli\u0161ki. Hibridin\u0117 kalbos aplinka \u2013 tai ne smulki technin\u0117 detal\u0117. Tai matomas rodiklis, kuris potencialiam klientui parodo, kad sistema nebuvo iki galo \u012fdiegta. 73% vartotoj\u0173 nepirkt\u0173, jei s\u0105saja neversta 100% lokalizacija = nuosekli navigacija \u2191 CTR konversij\u0173 rodiklis lokalizuotuose krep\u0161eliuose Intuityvus sistemos administravimas Pilnavert\u0117 lokalizacija optimizuoja administravim\u0105. Kai visi elementai pateikiami gimt\u0105ja kalba, konfig\u016bravimas tampa tikslus, o \u017emogi\u0161k\u0173j\u0173 klaid\u0173 tikimyb\u0117 suma\u017einama iki minimumo. Tai kritinis veiksnys \u0161ioms sistemoms: Elektronin\u0117s komercijos platformoms (WooCommerce) Automatizuotoms rezervacij\u0173 sistemoms (Amelia Booking) Reprezentacin\u0117ms verslo svetain\u0117ms (Astra tema) Klient\u0173 aptarnavimo portalams ir CRM sprendimams Vartotojo patirtis (UX) ir konversij\u0173 ry\u0161ys [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11846,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[85],"tags":[],"class_list":["post-11821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tinklarastis"],"aioseo_notices":[],"comment_count":"0","_links":{"self":[{"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/posts\/11821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/comments?post=11821"}],"version-history":[{"count":0,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/posts\/11821\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/media\/11846"}],"wp:attachment":[{"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/media?parent=11821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/categories?post=11821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/balticlocalize.com\/lt\/wp-json\/wp\/v2\/tags?post=11821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}